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Small Business Spotlight: 8 Steps to Tackling Customer Service in the Digital Age

Small Business Spotlight: 8 Steps to Tackling Customer Service in the Digital Age

Regardless of your industry or how much experience you have, customer service will always be challenging – not impossible, but challenging. This is because you can’t possibly please everyone. In the digital age, customer service is exponentially more challenging than it’s ever been. However, by learning to utilize technology –... Read More»

Salesforce Connections 2015 Sponsorships are Now Open!

Salesforce Connections 2015 Sponsorships are Now Open!

Salesforce Connections 2015 sponsorship sales are now open! This year's event will take place in New York City on June 16-18, at the Javits Center. This is the first year hosting this event in New York City, and as such, our team is dedicated to work closely with you to... Read More»

Thank You for 16 Amazing Years!

Thank You for 16 Amazing Years!

This year, Salesforce turns 16! But hold the candles and the keys to the new car. This year’s milestone is a perfect opportunity to celebrate by saying THANK YOU to all of our awesome customers. Without you, we wouldn’t be here. Thank you for making us successful, year after year!... Read More»

4 Lessons Learned from Managing Girl Scout Cookie Salespeople

4 Lessons Learned from Managing Girl Scout Cookie Salespeople

Over the weekend my living room was converted into a Girl Scout Cookie warehouse and is now stacked floor to ceiling with boxes of Thin Mints, Samoas, Tagalongs and other cookie varieties. The reason for this transformation is that my wife is a Girl Scout troop leader and next week... Read More»

A Life Without Pi: 6 Reasons We're Celebrating This Pi Day

A Life Without Pi: 6 Reasons We're Celebrating This Pi Day

Imagine a world without pi. We’re not talking squares everywhere — a pi-less planet could mean no cell phones, no radios, no air travel or off-track betting. Here, we delve into our own (admittedly unscientific) assessment of how the world would be different without pi. Caveat: if we’re being (in... Read More»

SXSW 2015: Taking Back Real-Time Marketing

SXSW 2015: Taking Back Real-Time Marketing

If you ask the average marketer for an example of “real-time marketing,” there’s a good chance they will reference Oreo’s infamous 2013 “You Can Still Dunk in the Dark” tweet from the Super Bowl XLVII blackout. It was opportunistic, creative, quick-witted, and it came to symbolize the power of brands... Read More»

The 02 Release Is Now Live in the Marketing Cloud

The 02 Release Is Now Live in the Marketing Cloud

As we jump in to Salesforce Marketing Cloud's second release of the new year, we are excited to announce the unveiling of a new product, more exciting features, and talk about how we are getting back to our strength in email marketing with Predictive Decisions. We are giving our customers... Read More»

6 Ingredients for Cooking Up a Customer Experience that Sells

6 Ingredients for Cooking Up a Customer Experience that Sells

When cooking up great customer experiences there are no alternatives, like take-out is for a sit-down meal. If you want customers to tell the only story that matters, why they love your company, you’ll have to learn how. Have you ever followed a recipe only to find that you aren’t... Read More»

Small Business Spotlight: How Doblet Recognized Consumer Demand in Everyday Situations

Small Business Spotlight: How Doblet Recognized Consumer Demand in Everyday Situations

Doblet is an on-demand phone charging service at your favorite bars, restaurants, hotels, malls, cafes and businesses. Using patent-pending technology, Doblet is the world’s first app-driven portable battery network, available in thousands of venues, right where you live, work and play. We spoke with Doktor Gurson, CEO and Co-Founder, on... Read More»

When Should Your Small Business Outsource Content?

When Should Your Small Business Outsource Content?

In a perfect world, with an unlimited budget and an unlimited amount of time, each small business would get its own marketing team dedicated to creating relevant, informative, and entertaining content and keeping up each of their social outlets a couple times a day. Creating content from the inside is... Read More»