Category: Community

5 Ways Millennials are Re-defining the Customer Experience

5 Ways Millennials are Re-defining the Customer Experience

Everyone seems to be abuzz about millennials: how they are vastly different from the preceding generations, their sometimes outlandish requests, and how to please (and/or appease) them. For those who’ve yet to hear the term, millennials are defined as those born between 1980 and 2000. They constitute the largest and... Read More»

"Partner Community 101: 5 Big Benefits for Your Channel Partnership" — A New Salesforce E-Book

"Partner Community 101: 5 Big Benefits for Your Channel Partnership" — A New Salesforce E-Book

The advantages of a channel partnership are plentiful: shared pipeline and leads, new geographical markets, and increased value proposition. But when it comes to managing these partner relationships, fragmented systems can make collaboration and innovation difficult and conflicts arise. A partner community gives you the tools you need to leverage... Read More»

Celebrate the First Day of Spring — With the Spring '15 Release!

Celebrate the First Day of Spring — With the Spring '15 Release!

Spring ’15 is now available! With over 250 new and improved features, you can now connect with your customers anywhere, with the Customer Success Platform. Also, we are excited to announce that the Spring ’15 release has set a record for delivering features inspired by our customers and the IdeaExchange... Read More»

Spring ‘15: Welcome to Our 14th Class of Salesforce MVPs

Spring ‘15: Welcome to Our 14th Class of Salesforce MVPs

It's time again to recognize a brand new group of MVPs. This marks our 14th class of MVPs and the talent keeps on pouring in! Not only do we have 17 brand new additions, we also have 57 re-rewarded MVPs who will be serving another year with us. The MVP... Read More»

"Why We Built a Salesforce Community: PonoMusic" — a New Salesforce E-Book

"Why We Built a Salesforce Community: PonoMusic" — a New Salesforce E-Book

Rock and roll legend Neil Young wants to transform the way you listen to music. His mission is to turn the tide on compressed music — the popularity of MP3s and streaming has made compressed music the de-facto standard for music. Why? When music is compressed, much of the nuance... Read More»

Why Your Company Must Own Employee Engagement

Why Your Company Must Own Employee Engagement

The phenomenon of social marketing has put an emphasis on brand culture. Businesses utilize digital tools to get employees collaborating and encourage them to be the faces of their brand with concepts like employee advocacy. All of this, theoretically, should lead to engagement. Yet a recent study by Altimeter found... Read More»

A Magic Bullet For Your Quoting & Ordering Process: App Mavericks

A Magic Bullet For Your Quoting & Ordering Process: App Mavericks

The rumors are true: I have a little crush on CPQ. I’ve seen AppExchange configure-price-quote products rocket our customers to success by streamlining their sales process, dispatching consistent high-quality quotes, and making renewals and add-ons super easy. So naturally I jumped at the opportunity to interview Quosal in the most... Read More»

"Boost Your Sales With Channel Partners": A New Salesforce E-Book

"Boost Your Sales With Channel Partners": A New Salesforce E-Book

When it comes to growing your business, a channel partnership is an oppotunity to increase your value proposition to customers and grow your profits. A channel parter offers lead sharing, joint selling and access to different geographical markets to give your business a competitive advantage. But managing these partner relationships... Read More»

12 Customer Service Tools That Will Make Your Customers' Lives Easier

12 Customer Service Tools That Will Make Your Customers' Lives Easier

More and more organizations are providing customer service tools to encourage consumers to have greater interaction with their brand. In this article, we list 12 useful customer service technologies you can use to empower your customers. Online communities, live chat, customer portals and mobile apps: We’re in the era of... Read More»

"Why I Built My Community: PURE Insurance" — A New Salesforce E-Book

"Why I Built My Community: PURE Insurance" — A New Salesforce E-Book

PURE Insurance is a member-owned insurance exchange company, meaning that customers are the heart of their business model. PURE was looking for a way to differentiate itself from competitors and align business and customer interests. PURE's customers wanted increased transparency and a greater ability to help themselves rather than relying... Read More»