Category: Developer

On Easter, children everywhere hunt for shiny and bright eggs of different sizes that promise delicious treats inside. The curious look of anticipation on their faces might not be all that different from that of your prospects when they first discover your website. As a good family member, you make... Read More»

You can believe that with Salesforce recently celebrating 15 years since it’s first inception, our website has changed year-to-year. To keep up with the changing needs of our customers and prospects, new technologies, new products and so on, we are having to consistently innovate and reflect our corporate and philanthropic... Read More»

The age of mobile is upon us. A estimated 100 billion apps have been downloaded worldwide. By 2017, that number is expected to more than double. That’s partly why Salesforce has invested so much time and effort into building the tools to help companies of all shapes and sizes succeed... Read More»

So long, 2014. You were a good year, and we'll think of you fondly. But before it's all over, here's a last hurrah: the top highlights from 2014, tailored to those of you who (like us) might be a tiny bit over-enthusiastic about Salesforce. And in true Letterman style, we'll... Read More»

Let’s face it: complexity sucks. This is true when it comes to most things in life: complex solutions are not elegant. Complex things tend to break down quickly. And it’s certainly true that complex apps are more difficult to learn and to use. Yet, when it comes to mobile app... Read More»

I’ve raised the Dreamforce flag six times and proudly call myself a veteran! It’s all muscle memory to me now, having spoken at countless keynotes. But every second revolves around keeping business innovation fresh. And it just keeps getting better and better! Dreamforce veterans, you know what’s coming up: a... Read More»

On the fence about whether the DF '14 developer keynote is for you? The developer keynote is for anyone who wants to create new apps, or extend and customize their existing salesforce implementation. Reserve your seat now before they sell out! Read More»

The holiday season is upon us again and what better way to celebrate than with an excessive amount of blinking lights? Originally, I set out to build an 8 channel Christmas light controller, but it would need to go on the roof, and climbing on the roof to manage it... Read More»

Customers tell me that they have a problem with their agents cherry-picking cases and leads. They use assignment rules to assign the objects to queues, but once they're in queues, the agents look them up in list views and accept them from there. This can give opportunistic agents the ability... Read More»

Tien Tzuo is CEO of Zuora. Salesforce.com was started with a simple premise: why couldn’t enterprise apps be as easy to use as buying a book on Amazon? In the last 14 years, this simple question has exploded into the trend we now call the “Consumerization of IT.” But what... Read More»